Content Creator. Marketing Manager.
Versatile and results-driven professional with expertise in developing marketing strategies, managing client accounts, and creating engaging content. Skilled in social media management, campaign execution, and brand development. Proficient in content creation, market analysis, and digital marketing techniques. Strong abilities in project management, cross-functional collaboration, and optimizing online presence. Demonstrated success in driving brand awareness, increasing engagement, and achieving marketing objectives.
Areas of Expertise
Digital Marketing ♦ Social Media Strategy ♦ Influencer Marketing ♦ Account Management ♦ Campaign Management ♦ Content Creation ♦ Brand Management ♦ Outreach Marketing ♦ B2B Marketing ♦ SEO Optimization ♦ Project Management ♦ Analytics & Reporting ♦ Program Development ♦ Client Relations ♦ Cross-Functional Collaboration
BoomTV Verizon Hub
At BoomTV, I led the marketing campaign for the Verizon All Access Hub, in which our goal was to help funnel our audience as well as participating influencers’ audiences to discover Verizon’s All Access campaign. Through an influencer marketing campaign including some of the biggest content creators in the gaming industry such as DrLupo, I created multiple videos for social media and our broadcasts, of which reached over 15 million impressions and helped grow the hub members to nearly 30,000.
IGN & Digital Extremes
In November of 2021, I had the pleasure and honor of being asked to collaborate on a video for Digital Extremes in partnership with IGN - one of the biggest gaming journalism and news outlets in the world. This video highlighted story moments in Digital Extremes’ “Warframe” for their largest update at the time, “The New War”. Having covered Warframe as a content creator and having extensive knowledge of the game, I was IGN’s expert, and I was tasked with writing the script, going over revisions, voicing the script, and editing the video. This video is one of my proudest accomplishments, and has over 120,000 views to date.
Mountain Dew Double Drop
The Mountain Dew Double Drop event was one of BoomTV’s many esports tournaments that we hosted. In partnership with MTN Dew and Activision, the tournament went on to reach over 20 million impressions across social media and live broadcasts. This promotional video was one of many made by myself and our creative team for the social media and marketing campaigns for the event, as well as for broadcast use.